上汽大众汽车有限公司

上汽大众汽车有限公司（简称“上汽大众”）是一家中德合资企业，由上汽集团和大众汽车集团合资经营，中德双方投资比例各为50%。上汽大众于1984年10月签约奠基，总部位于上海，累计产销近3000万辆。

上汽大众目前生产与销售大众、奥迪和斯柯达三个品牌30余款产品，覆盖轿车、SUV、MPV等细分市场。其中，大众品牌车型包括Polo、朗逸新锐、朗逸、凌渡、帕萨特家族、途观家族、途昂家族、途岳家族、途安、威然、ID.纯电家族等产品系列；上汽奥迪车型包括A7L、Q6、A5L Sportback等产品系列，以及AUDI品牌首款车型奥迪E5 Sportback。

面对汽车产业电动化、智能网联化的技术变革，上汽大众持续推动转型升级和新能源产品的研发，已相继推出途观L插电式混合动力版、帕萨特插电式混合动力版、ID.4 X、ID.6 X、ID.3、奥迪Q5 e-tron以及奥迪E5 Sportback等多款插电混动、纯电车型，并将继续拓展新能源产品的矩阵。

作为国内历史最悠久的汽车合资企业之一，上汽大众参与并推进了中国现代汽车工业从起步到融入全球汽车产业的共同发展与共创共赢，也形成了完善的体系能力。

在产品研发方面，上汽大众培养了一支高效率、高素质的研发队伍，建立了功能完善、具备国际水平的技术中心，包括综合性试车场、造型中心、试制中心、零部件试验中心、碰撞中心、排放试验中心、声学试验中心、电磁兼容中心等研发配套设施；依托高效严谨的产品开发体系和流程，形成了能充分满足中国用户出行需求、创造最佳客户体验的整车自主研发能力，在新能源、智能驾驶、智能座舱和移动在线服务领域的技术创新能力。

在质量管理方面，上汽大众始终秉持“质量是上汽大众的生命”这一质量方针，上汽大众建立了完善、严谨、高效的产品全生命周期质量管理体系，贯穿研发、规划、生产、销售和售后服务等业务流程，并延伸到供应商体系。以用户视角审视产品和服务质量，加强产品全价值链和全生命周期管理，不断提升产品可靠性和用户满意度。凭借在质量管理方面的优异表现，上汽大众多次荣获“全国质量奖”、“上海市市长质量奖”等质量领域的重量级奖项。

在营销服务方面，上汽大众建设了布局广泛的销售与售后服务网络，为全国各地客户提供专业、便捷的服务。随着当前生活方式、零售业态等方面发生的深远变革，上汽大众加速拓展全新的营销与服务生态，多种直连方式与线下渠道联动，为用户实现互通的闭环体验。大众品牌以ID.纯电家族为契机，构建全新的营销模式，ID. Store新零售业态正稳步推进。上汽奥迪渠道布局与服务体系也在持续发展与迭代升级，构建了品牌旗舰中心“奥迪进取汇”，区域品牌中枢的奥迪之城、遍布全国的奥迪都市店以及“上汽奥迪用户中心”，组成多形态的复合型网络，为用户构建了立体的体验终端。

与此同时，上汽大众将ESG（环境、社会、公司治理）理念融入发展战略，推进企业长期可持续发展，并重点关注绿色转型和碳减排工作。基于国家碳达峰路径和大众汽车集团“goTOzero”理念，上汽大众致力于推动全价值链和全过程的二氧化碳减排，实现“环境零影响工厂”目标，目前上海基地已实现100%使用可再生电力并实现效能提升。此外，上汽大众还积极践行回报社会、造福社会的理念，广泛参与教育、环境、安全、社区和紧急救灾等领域的社会公益事业，开展包括希望学校建设、素质教育支持、生态环境保护、社区和谐共建等在内的公益项目。

未来出行，为你而来。在汽车行业转型变革的新时期，上汽大众将坚持以创新驱动发展，并始终以市场为导向，不断提升用户满意度，打造“值得信赖、最具价值、富有创新精神的汽车合资企业”。

SAIC VOLKSWAGEN AUTOMOTIVE CO., LTD.

Introduction

SAIC VOLKSWAGEN AUTOMOTIVE CO., LTD. (SAIC VOLKSWAGEN) is a joint venture founded by SAIC Motor from China and Volkswagen Group from Germany, each holding a 50% stake. SAIC VOLKSWAGEN, headquartered in Shanghai, was founded in October 1984, with a total production and sales nearly 30 million vehicles.

SAIC VOLKSWAGEN offers a wide range of vehicles catering to different market segments, including Sedan, SUV, and MPV, with a diverse lineup of more than 30 models under VW, AUDI, and SKODA. The VW brand covers popular models such as Polo, Lavida XR, Lavida, Lamando, Passat Family, Tiguan Family, Teramont Family, Tharu Family, Touran, Viloran, and fully-electric ID. Family. SAIC Audi offers models including A7L, Q6, A5L Sportback and AUDI E5 Sportback.

In response to the technological changes in the automotive industry towards electrification and smart connectivity, SAIC VOLKSWAGEN has been actively promoting transformation and upgrade, with a focus on the development of new energy products. It has launched several PHEV and BEV models, including Tiguan L PHEV, Passat PHEV, ID.4 X, ID.6 X, ID.3, Audi Q5 e-tron and AUDI E5 Sportback, with plans to continue expanding its new energy product lineup.

As one of the oldest automotive joint ventures in China, SAIC VOLKSWAGEN has played a key role in the evolution of China's modern automotive industry, guiding it from its early days to becoming a vital part of the global automotive sector, while building a robust system of capabilities.

Over the years, SAIC VOLKSWAGEN has vigorously pursued research and development initiatives. The company has trained a highly skilled R&D team and established a globally leading tech center with versatile functions. SAIC VOLKSWAGEN's R&D facilities include test fields, modeling center, product preparation center, component testing center, crash test center, emission testing center, acoustic experiment center, and electromagnetic compatibility center. Relying on an efficient and rigorous product development system and process, SAIC VOLKSWAGEN has developed independent automobile R&D capabilities that cater to the mobility needs of Chinese users, ensuring the best consumer experience. Another result of these efforts is the remarkable technological innovation capabilities in areas of NEV, intelligent driving, intelligent cockpits and mobile online services.

When it comes to quality management, SAIC VOLKSWAGEN consistently upholds the belief that “Quality is the lifeline for SAIC VOLKSWAGEN.” The company has established a comprehensive, rigorous, and efficient quality management system that covers the entire product life cycle, spanning business processes such as R&D, planning, production, sales, and after-sales service, while also extending to the supplier system. With efforts to evaluate product and service quality from the user's perspective and enhance management across the entire value chain and product life cycle, SAIC VOLKSWAGEN’s exceptional performance in quality management has been repeatedly recognized with various prestigious awards, including the “China Quality Award” and “Shanghai Mayor Quality Award.”

In terms of marketing and services, SAIC VOLKSWAGEN has made significant progress in establishing an extensive sales and after-sales service network that caters to customers nationwide. Recognizing the substantial changes in today's lifestyles and retail formats, SAIC VOLKSWAGEN has intensified its efforts to explore new marketing and service strategies, creating a seamless experience for users through a combination of online and offline channels. With the launch of the fully-electric ID. Family, VW has introduced a new retail model for the ID. Family, and is steadily advancing ID. Store, an innovative retail format. In a continuous effort to upgrade its channels and services system, SAIC Audi has established a new flagship store "Audi House of Progress," the regional brand center known as Audi City, as well as Audi Urban Stores and SAIC Audi User Centers across the country, all aiming to provide a diverse network that delivers seamless user-centered experiences.

ESG (Environmental, Social, and Governance) principles are also integrated into the company's development strategy to promote long-term sustainable growth, with a particular focus on green transformation and carbon reduction efforts. Aligned with the national path to carbon peak and Volkswagen Group's "goTOzero" concept, SAIC Volkswagen is committed to reducing carbon dioxide emissions throughout the value chain and the production process, striving to achieve the goal of "having factories with zero environmental impact.” The Shanghai base now operates entirely on renewable energy and has achieved increased efficiency. Moreover, the company actively contributes to society and engages in philanthropic endeavors in various areas such as education, environment, safety, community development, and emergency disaster relief. Public welfare projects undertaken include the construction of Hope Schools (philanthropic schools for underprivileged children in China), essential-qualities-oriented education, ecological environment protection, and community harmony promotion.

SAIC VOLKSWAGEN is committed to transforming mobility with the user needs in mind. In the new era of transition and revolution in the automotive industry, the company will continue to prioritize innovation-driven development, stay oriented to the market trends, enhance user satisfaction, and build a “reliable and innovative automotive joint venture with the highest value.”